In the second quarter of 2017, I’ve been teaching a course on how to build a sustainable business at the EU Business School. The title of this post wasn’t chosen at random. It is closely tied to that experience and to my two most recent trips. I talked about the […]
My job requires me to be constantly doing research. This can be browsing the vast world online (first choosing the best sources and then analysing them to gain insight on certain phenomena) or visiting or participating in events, workshops, fairs, occasions and manifestations that I find useful or that could […]
And here is the final chapter in my personal trilogy on the practical application of trend analysis. A few months ago, I explained “how to ‘capture’ trends and give them a practical use”, looking at the example of combining trends in demographics and the health, food and technology sectors to […]
Some time ago, rather a long time ago I have to say, I used to write about the meaning of trend analysis and how to apply it in business. However, the fact that it has taken me so long to write about the topic again (for my blog) is not, […]
Some weeks ago I had the chance (and the pleasure) to interview a sociologist, specialized in health programs evaluation, for a project I’m working on. We were talking about trends applied to several aspects related to health and during the interview, she told me «Emma, you know that there are […]
